Hytera launched its DMR product line in the UK at a conference with the presence of over twenty dealers on 9th September.
 

Deputy General Manager of Overseas Sales, Mr. Wong presented a complete picture of what Hytera has achieved in the past year when global recession was at its peak, and clearly projected Hytera as a key player of DMR markets of UK. Vice President of R&D Center, Mr. Kok elaborated on Hytera's philosophy of product design. "Quality is designed into the product in the first place," said Kok, who emphasized how Hytera integrates end-users' requirement early in the development process.
 

Product functionality demonstration was a major part of the conference. Individual call, group call, emergency call, encryption and pseudo trunking in DMO and repeater mode were demonstrated one by one, which inspired a lot of inquiries from the participants for further technical details. In order to show the ruggedness of the DMR products, Hytera team did drop test and one-meter submersion test at the conference.
 

Hytera's marketing communication and service policy specifically for digital products were also presented to the dealers in a bid to bring Hytera DMR into full swing at the UK markets.

Hytera DMR Product Launch Conference in UK
 

 
Mr. Kok on Hytera's philosophy of product design
 

 
Mr. Wong demonstrates the versatility of Hytera DMR terminals
 

DMR portable works in one-meter submersion